Dr. Jerry Goolsby on Why Bands Should Have Business Plans
While digging through the video archives of Loyola University’s Center for Music and Arts Entrepreneurship, I found this great clip of one of my former (and favorite) professors, Dr. Jerry Goolsby, explaining the importance of bands developing business plans:
Given that this is one of the primary services that we offer through our company, I thought that it would be particularly relevant to share. For those of you who are not familiar with the Center for Music and Arts Entrepreneurship, their website is an absolute gold mine of free information for artists and entrepreneurs looking to get started. They have hundreds of hours of footage of top industry professionals explaining all of the aspects of careers in the music industry in great detail.
Enjoy!
As always, we look forward to your comments, thoughts, and ideas.
-Patrick R
patrick@rabbitholeconsulting.com
Interested in how to implement Business Development Strategy and Intelligent Marketing Concepts for your Music Enterprise or small business? ContactRabbitHole Consulting to learn about how we can help you reach your target.

RabbitHole Consulting is a Marketing and Artist Development strategy start-up based in New Orleans, LA.
